Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

Most creators start small, but Glasvin went from zero to millions. In this episode of Crowdfunding Demystified, Salvador Briggman sits down with David Kong, the founder of Glasvin, to uncover how he grew a simple idea into a multi-million-dollar brand. David didn't rely on a viral launch or flashy marketing gimmicks. He focused on precision, persistence, and delivering a product that wine enthusiasts truly love. In this episode, David shares: How Glasvin grew from a small idea into a multi-million-dollar business The key strategies for building early traction and customer loyalty Lessons learned from creating a high-quality product and scaling operations Whether you're launching your first product or preparing to scale, David's story is packed with practical lessons on building a high-quality brand that lasts—and how a simple, well-executed approach can grow your business faster than you imagined. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook Glasvin Website SOMM AI

In this episode, discover how Stan from Lensdigital raised over $450K on Kickstarter for the Vertigo Vertical Laser Engraver, a groundbreaking tool designed for creators who demand precision and flexibility. Vertigo's unique vertical design has taken the maker world by storm, combining precision, portability, and power in one compact machine. Stan reveals the step-by-step strategy behind his campaign success, including: How he built a pre-launch audience What drove early backer momentum The fulfillment systems that kept everything running smoothly If you're a creator, engineer, or designer planning a crowdfunding campaign, this episode is a must-listen. Learn the real-world tactics that turned a prototype into a half-million-dollar Kickstarter success. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook VertiGo - The Vertical Laser Engraver on Kickstarter Lensdigital

Do you think a board game can change how people connect? In this episode of Crowdfunding Demystified, I sit down with Phil Parkinson, the entrepreneur who raised over $115,000 for his game Know Thyself, a social tool disguised as a board game. He turned his non-game background into a strength. He built a meaningful idea. He built an audience. He built assets. You'll discover: Why launching a board game today means more than fantasy and meeples How a $1 pre-launch splash page can create a wave of backers at launch Why is customer service after the pledge part of your marketing engine This episode is packed with insight for anyone launching a crowdfunding campaign, especially if you're navigating a saturated category. Ready to build a real human connection through your project? Then dive in now. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook Know Thyself Kickstarter Campaign Endurance: Shackleton's Incredible Voyage 

Feel your music. Hear it. And sense it. In this episode, Michael Weiss-Malik shares how Groove Thing, the world's first internal music player, raised $510,482 on Kickstarter. You'll discover how he prototyped fast, iterated with early testers, and scaled with smart marketing. Get ready to: Build something radical Test the messy early versions Reach niche audiences you didn't know existed If you're building something boundary-pushing, the lessons here are gold: prototype early, validate often, and prepare to invest in reaching your niche. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook FREE Crowdfunding PR Course Groove Thing Kickstarter Campaign

Imagine never paying for cloud storage again. That's the promise behind Box: First Free-Forever Cloud Storage Alternative by Functionland, the world's first free-forever cloud storage alternative. In this episode of the Crowdfunding Demystified Podcast, co-founder Ehsan shares how his Indiegogo campaign skyrocketed past $500K in funding, drawing thousands of backers to a bold new vision for decentralized storage. You'll learn how the Functionland team: Positioned Box against giants like Google Drive and Dropbox Built credibility for a technical product with mainstream audiences Designed a campaign strategy that kept momentum alive through $500K+ Whether you're building hardware, software, or launching your first crowdfunding campaign, this episode is packed with strategies you can apply right away. Discover how Functionland pulled off one of the most talked-about Indiegogo launches in recent years. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook Box: First Free-Forever Cloud Storage Alternative Functionland Website 

What happens when a lifelong Magic: The Gathering player decides to fix the biggest headache in trading card collecting? You get CardMill, a revolutionary scanner and sorter that just raised over $2 million on Kickstarter. In this episode of Crowdfunding Demystified, host Salvador Briggman sits down with Jonathan Domanus, the creator behind CardMill, to unpack how he turned a homemade prototype into one of the hottest crowdfunding campaigns of the year. You'll discover: The marketing strategy that helped Jonathan attract 4,000+ backers The surprising role authenticity played in his success How he kept his community engaged leading up to launch What it feels like to smash a funding goal in just 24 minutes If you've ever thought about launching your own campaign—or if you just love trading card games—you won't want to miss this one. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist CardMill™ - A TCG scanner and sorter for players/collectors on Kickstarter CardMill Website

In this episode of Crowdfunding Demystified, you'll hear from Alex, co-founder of StarBatt, who helped raise over $100K on Kickstarter for the StarBatt Mini, a modular portable power system. Alex shares: How he went from a sales/marketing background to crowdfunding a hardware product The exact strategies his team used to attract backers fast Lessons from launching a campaign as a first-time creator Whether you're launching a hardware product, exploring Kickstarter, or just want to hear the inside story of an innovative portable power solution, this episode delivers practical insights. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook StarBatt Mini on Kickstarter StarBatt Official Website Dan Martell's Buy Back Your Time

In this episode of Crowdfunding Demystified, you'll hear from Ryan Duitch, founder and CEO of Arro Finance, a groundbreaking fintech startup that's raised over $900K on WeFunder. Arro helps underserved and first-time borrowers build credit using a behavior-based system powered by AI, gamification, and real financial education. Ryan shares: Why did he leave the corporate world to build something more meaningful How he validated his idea through hundreds of interviews Tips for launching a WeFunder campaign (including why he kept it stealth at first) Why resilience and loving the problem are essential traits for any founder Whether you're building in fintech, planning a WeFunder campaign, or just looking for honest startup advice, you'll take away real, actionable insights from this episode. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist Free Equity Crowdfunding Course Equity Crowdfunding Explained Arro Finance on Wefunder Arro Finance Website

How do you launch a rugged, modular battery system and raise over $100,000 with your first product? In this episode, we speak with Marco Vanella, co-founder and Chief Product Officer of MAAK Outdoor, the company behind the Scout Battery. Designed for off-grid professionals, outdoor enthusiasts, and anyone who needs reliable power in the field, the Scout Battery is a smart, stackable energy solution that just completed a successful Kickstarter campaign. We talk about: The origin story of Scout and how it solves real-world energy problems Marco's background in industrial design and product development How MAAK overcame the challenges of launching a hardware product What worked in their campaign strategy — and what they'd do differently If you're building a hardware product or launching something rugged and outdoorsy, this interview is packed with practical insight. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook Scout Battery: Smart, Rugged, and Modular Power on Kickstarter MAAK Outdoor Website

In this episode, we chat with Jason Schneider, the founder of CaddieVision, a groundbreaking augmented reality golf headset that raised over $267,000 on Indiegogo. 🎯 What started as an idea during a great day on the course turned into a full-fledged product launch, backed by hundreds of passionate golfers. Jason reveals: How he turned a personal golf story into a powerful product pitch His specific pre-launch funnel strategy (with real numbers) Why transparency + community was key to campaign growth How he plans to scale using equity crowdfunding next Whether you're building a tech product, exploring equity crowdfunding, or just love golf, this is a masterclass in execution, transparency, and authentic founder storytelling. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook CaddieVision on Indiegogo CaddieVision

We speak with Gianluca Gabrielli, co-founder of IAS Creative, a Rome-based design studio helping creators bring products to life with stunning 3D visuals and storytelling. In this episode, you'll learn: Why 3D animation is the most powerful visual tool for validation How to create compelling product stories with zero inventory The difference between studio renders and lifestyle scenarios Why storytelling and branding must go hand-in-hand for crowdfunding success How AI is changing the way creators communicate with agencies Perfect for creators in the pre-launch phase or anyone curious about visual strategy. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook IAS Creative IAS Creative on Instagram

We talk with Mia from Keybird Instruments, who helped bring the Keybird L1 — a portable, wooden digital piano — to life on Kickstarter. Their campaign raised over $87,867, attracting musicians and creators from around the world. You'll learn: Why frequent updates can keep campaign momentum high How Keybird adapted their messaging for unfamiliar markets What advice Mia gives to creatives launching their first product The power of authenticity in an oversaturated world Why networking with other creators is one of the best tools out there If you're a creative founder or launching a product internationally, this episode is packed with thoughtful insights and lessons learned. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Keybird L1 on Kickstarter Keybird Instruments Keybird on Instagram

We talk with Leslie and Ahmad, the founders of HappyLlamaTech, who created the SoCool Smart Pet Feeder — the first refrigerated feeder designed to keep your pet's meals fresh, even when you're not home. What began as a DIY solution quickly turned into a full-fledged Indiegogo campaign, raising over $196,000 from more than 400 backers—most of whom were first-time crowdfunders. You'll learn: How they went from 3D-printed prototypes to factory-ready manufacturing Why being on the ground in China was critical to ensuring quality The hidden challenges of injection molding and rapid iteration What they'd change if they had to launch again If you're creating a physical product or tackling hardware as a first-time founder, this episode is filled with raw, honest advice. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course SoCool on Indiegogo Happy Llama Tech

We talk with Luke Beno, an engineer and founder of Tundra Labs, who created one of the most advanced VR tracking tools ever to hit Kickstarter. What started as an internal tool to fix gaps in Valve's system turned into the Tundra Tracker — a compact, modular device that raised over $1.3 million from passionate backers. You'll learn: Why community demand fueled the tracker's rapid evolution The risks and rewards of relying on viral momentum How they approached stretch goals and fulfillment What he wishes he did differently during the campaign If you're building a high-tech product or launching to a niche audience, this episode is packed with insight. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist The 67 Day Rule bookasa FREE Kickstarter Course Tundra Tracker on Kickstarter Tundra Labs Thinking, Fast and Slow book by Daniel Kahneman

We talk with Matthew Guest, a first-time startup founder and intensive care doctor from Melbourne, who co-created one of the most buzzworthy cold plunge products to hit Indiegogo. What started as a text message turned into a fully patented, thermoelectric-powered portable ice bath that's shaking up the world of cold therapy. You'll learn: Why warm climates inspired their portable cold plunge tech How they chose thermoelectric over refrigerant cooling The emotional rollercoaster leading up to launch Why pricing and product iteration are critical during crowdfunding If you're thinking about crowdfunding your own physical product, this interview is a must-watch. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course The 67 Day Rule book Snowcap: Biohackers' Cold Plunge, Made Convenient on Indiegogo Clear Water Wellness Snowcap on Instagram

Discover the keys to a $777,583 Kickstarter campaign in this exclusive interview with Bill founder of Hanboost. Learn how he used strategic crowdfunding techniques to turn his passion for DIY tools and 3D printing into a thriving business. Bill shares: The exact tools he used to prepare for launch How he went from 0 to 5,000+ backers The surprising marketing tactic that worked best What he would do differently if he could launch again If you're even thinking about launching a Kickstarter, you'll want to hear this firsthand insight from a creator who's been through the trenches and came out successful. 🎧 Listen now and get inspired to bring your idea to life! Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist Kickstarter Launch Formula Audiobook The 67 Day Rule book Hanboost on Kickstarter Hanboost

Ready to learn how to run a successful crowdfunding campaign? Salvador Briggman here, and in this episode, I'm joined by Arthur Jessop, the co-founder of Base Case, who raised over $500k using a transparent and community-driven crowdfunding strategy. Arthur shares: How to communicate openly with your backers to build trust. The importance of engaging with your audience on social media. Key strategies for running a successful crowdfunding campaign. Tune in to discover how transparency and audience engagement can help you raise funds and make your campaign a success! Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course The 67 Day Rule book Basecase on Indiegogo Basecase

Kickstarter has evolved fast in 2024, and if you're planning a campaign, you need to know what's working right now. From AI-driven tech to sustainable fashion and influencer-backed campaigns, we're breaking down the hottest crowdfunding trends that are raising millions. Discover how top creators are using digital rewards, expedited shipping, and data-driven pre-launch strategies to maximize success. Whether you're launching a gadget, a game, or a creative project, these insights will give you a serious edge.  Tune in and learn how to make your campaign stand out in the crowded Kickstarter space! Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist Kickstarter's Creative Download Report

Every great idea comes with an incredible story.  Are you ready to tell yours? Meet Anze Miklave, an entrepreneur who has ideas just like yours and whose recent Kickstarter campaign raked in over $450K from more than 10,000 backers! Anze's newest campaign is the Goat Mug. This truly unique and incredibly crafted product is a BPA-free, sustainable, and 100% leak proof coffee mug that pays homage to the history of coffee.  But Anze isn't new to crowdfunding. With 5 successful campaigns in 10 years, he knows that success isn't about getting lucky. It's about, you guessed it… YOUR story! Anze is a master storyteller, and he will show you how to  Craft your products to fit the Kickstarter crowd  Test your idea before you even being your pre launch campaign Make your product stand out from competitors Leverage advertising to spread your story …and so much more! Can you laugh about your mistakes? Anze can, and he will open a treasure trove of tools and tactics to save you from the mistakes that he made.  Salvador Briggman here, ready to take the guesswork out of crowdfunding in this eye opening episode of Crowdfunding Demystified! Resources and Tools Mentioned on the Show Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist Kickstarter Launch Formula Audiobook FREE Crowdfunding PR Course Book Recommendation: Storyworthy by Matthew Dicks Goat Mug on Kickstarter Goat Story Coffee Mug

You've got a great idea. So how are you going to turn that into a tangible product and unleash it onto the world? Salvador Briggman here, and I'm going to show you the EXACT STRATEGY my guest used to raise nearly $4 million from over 8,500 backers! Introducing Dr. Louis Crowe. From making rounds at an Irish hospital to going back to school and becoming an expert in electrical stimulation, Louis is a down-to-earth guy with a brilliant product.  BionicGym uses groundbreaking technology to give you the benefits of a full workout from the comfort of your own couch. It truly lives up to its slogan of "Weight Loss in a box"! But getting an idea is easy…making that idea come alive is the hard part. And the key to turning BionicGym into a reality is - you guessed it - crowdfunding! This episode of the Crowdfunding Demystified podcast is completely crammed with state-of-the-art tools that YOU can use to make your own crowdfunding journey a success, including how to: Take special care of your backers Leverage the crowdfunding algorithms Utilize marketing material Garner media attention …and so much more! If you are ready to give 100%, then tune in and let's get started! Resources and Tools Mentioned on the Show Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist Kickstarter Launch Formula Audiobook FREE Crowdfunding PR Course BionicGym on Indiegogo BionicGym